SEO audit and improvements
What stops your website from being read properly, and the fixes to make first.
I identify what makes your website harder to read for search engines and for assistants such as ChatGPT or Perplexity: structure, content, technical data. You receive clear priorities, and I carry out the agreed fixes if you wish.
Does this sound familiar?
Your customers cannot find you
When people search for your trade in your town, other businesses appear.
You do not know where to start
SEO advice is contradictory. You do not know what really matters for your website.
AI assistants do not mention you
Your customers ask their questions to an AI assistant. Your website does not appear in the answers.
What happens if nothing changes
- Your website exists, but it stays hard to find for people looking for what you do.
- The budget spent on the website or on content produces less than it could.
- Fixes pile up with no order of priority.
These are common situations, not a measurement of your website.
How the audit works
- 01
Review
I analyse the agreed pages: structure, titles, content, structured data, speed and crawler access.
- 02
Prioritise
I rank the fixes by likely effect and difficulty, with a simple explanation for each one.
- 03
Fix, if you wish
I carry out the fixes chosen, then compare the pages before and after on the same technical criteria.
What you receive
- A report of the points found on the pages studied, with examples taken from your website.
- A list of fixes ranked by priority.
- If you choose, the fixes carried out and a technical before-and-after comparison.
What I examine
- Page titles, descriptions and structure
- Structured data (schema.org)
- Speed and mobile display
- Crawler access and indexing files
- How clear the content is for search assistants
The audit covers the pages agreed in the quote.
Limits
- Nobody can guarantee a Google ranking or a mention by an AI assistant. I do not promise it.
- The effects of a fix take time and also depend on your competitors.
- The audit does not replace a content strategy followed over time.
My commitments
What I commit to on every project.
These rules apply from the first call to the handover.
The price before you decide
Scope, deliverables and price are written in the quote before any work starts.
Accounts in your name
Tools, access and subscriptions stay yours. You can take back control at any time.
A person approves
Important actions, such as sending or publishing, are approved by someone on your team.
No invented figures
Fictional examples are labelled as such. A client project is only shown with the client’s consent.
I tell you when not to build
If a simpler tool is enough, or if nothing should be built, I tell you.
Frequently asked questions
- What is the difference between SEO and visibility in AI answers?
SEO targets search engines such as Google. AI assistants also read the web to answer. A clear, well-structured website helps in both cases.
- Do I need to give you access?
Not for an audit of public pages. Access is only requested to carry out the fixes, and is defined in the quote.
- How much does an audit cost?
The price depends on the number of pages and the depth of the analysis. You receive a written quote before deciding.
Let’s talk
Let’s talk about your visibility.
Send me your website address and the searches you would like to appear in.
Free 15-minute first conversation, remotely or in Lyon. Every project is quoted individually.